by ian@thecortroom.com | May 21, 2024 | Random Thoughts
Over the years, marketeers have come up with slogans and brands that have become part of everyday culture. The logo or branding defines the product. Equally the reputation of a brand hinges on what is beneath the “wrapper”. A great marketing campaign can...
by ian@thecortroom.com | May 15, 2024 | Product Peak
For most of my career I’ve either worked for companies, personally delivered or helped build products and solutions that have time sensitive elements in their offering. If timing is out: Your favourite foods may not have been on the supermarket shelves....
by ian@thecortroom.com | May 10, 2024 | Random Thoughts
Some years ago, my wife and I did the NHS “Couch to 5k” programme. We really got into it and enjoyed getting out even in the rain, frequently doing 2 or 3, 5km runs a week. Over time this routine fell by the wayside and it has been more by occasion than...
by ian@thecortroom.com | May 10, 2024 | Product Peak
I enjoyed doing a treasure hunt for my two nieces and their friend this afternoon. They completed the first game quickly so the next round was more complex. Rather than give more treats at the end (jellies inside a big cardboard egg) I conspired with their mother to...
by ian@thecortroom.com | May 10, 2024 | Mental Health
Even the best electric cars need to be recharged. Perpetual motion is a fantasy. The human body is no exception. Taking time to disconnect from draining activities and connect to charging activities is critical.
